100% Employee-owned
Fully committed to sustainability and economic fairness for all
Ciranda supplies brands and manufacturers with the highest quality certified organic and non-GMO ingredients, with a focus on sustainable supply and fair trade practices.
The Ciranda Story
Founded on the belief that organic is better
In 1994, Brazilian-born Hans Friese, together with his wife, Joan, founded Ciranda on the belief that organic is better — better for the planet, and better for the people. They started with a simple desire to create a meaningful company, to be present on the journey, and to hopefully earn a living along the way.
In the beginning, a federally mandated organic program did not exist in the United States. The couple navigated through a complex web of organic certifications and began exporting ingredients from North American farmers to more developed organic markets around the world.
As the U.S. organic market began to mature, they saw an opportunity to support organic market growth in North America, and at the same time support the development of global communities they had become so connected with.
In 2000, Ciranda transformed from an export model, to primarily an import model as it operates today, offering a core portfolio of ingredients derived from coconut, palm fruit, cacao and tapioca.
Throughout its history, Ciranda has focused on innovation through the growth and commercialization of organic ingredients. We introduced North America to organic tapioca starch in 1998, and organic tapioca syrup in 2001. In 2002, we partnered with a Brazilian palm oil producer to offer sustainable organic palm oils. Organic and fair trade cocoa, chocolates and coconut joined our portfolio in the years following.
The Ciranda symbolizes our goal to work united together for the benefit of all.
More recently in 2018, we expanded commercial availability of organic cassava flour and organic rice syrup, both with social programs designed to positively impact the livelihood of farmers at the beginning of the ingredient's lifecycle.
Our name says it all. Drawn from Brazilian culture, a circle of people dance the Ciranda folk dance and all are invited to participate. The Ciranda symbolizes our goal to work united together for the benefit of all. Won't you join us?
In 2017 Ciranda's founders transferred company ownership into the hands of the employees, ensuring that the life of the company would continue for years to come.
Our Mission
Creating a Positive Impact
To connect brands with ingredients that inspire change, promote well-being, and positively impact our relationships with each other and the planet.
Our Values
Providing a solid foundation
Our core values - integrity, compassion, innovation and environmental stewardship - drive our daily efforts and provide a solid foundation that guides us towards continuous improvement. These values shape our focus in five main areas that are impacted by our daily operations:
We strive to supply our customers with certified organic and non-GMO ingredients of the highest quality at a fair price, while continually seeking innovation opportunities that improve and advance their brands and businesses.
We strive to develop profitable, long-term partnerships with our suppliers and farmers by successfully representing their products in the marketplace, communicating emerging market innovations and trends, and providing the expertise and support they need to succeed.
We are committed to nurturing a creative and entrepreneurial work environment based on respect, collaboration, inclusivity, and open communication, while promoting a healthy work-life balance that enhances personal well-being.
We are committed to ethical and responsible corporate citizenship through ongoing education, involvement and philanthropic support that benefits all members of the communities we serve.
We seek to build and promote sustainable models by constantly evaluating our operational footprint and choosing to partner only with ingredient suppliers who share our commitment to protecting the earth for future generations.
Our Brands
Ingredients like no other
We work closely with our manufacturing partners to develop ingredients that match our specifications and high quality standards. These ingredients are branded under Palmfruit, d'Agave, CocoaRica, and TapiOK, offering additional value for your brand.
Our Palmfruit™ brand includes two major product categories: Coconut Palm (Cocos nucifera) and African Oil Palm (Elaeis guineensis).
All products derived from organic cocoa beans carry the CocoaRica® brand.
Not all tapioca products are created equal, which is why you should request TapiOK®. All Ciranda products derived from tapioca (also known as cassava) carry this brand.
The d’Agave® brand includes ingredients derived from agave, specifically, organic agave syrup and organic agave inulin.